If you are looking to take advantage of social media this book is a good overview, with many tips and creative ideas.How to make the most of social media marketing, where to start? Detailed, accessible and practical advice on what to do and how to do it. Planning and research are often forgotten in the rush of getting a book published and drawing up a marketing plan and a carefully planned campaign is the only way to ensure the success of your book and to meet the readers’ requirements.See the benefits in minutes. This self-help guide is helping authors to be active in promoting their own book, which should be a desire for all authors. How To Promote and Market Your Book explores how Marketing and PR can differentiate an author from others in attracting and retaining more readers. Step by step and easy to understand online marketing practice, introduction and resources for blogging and reviews sites, social networks, author’s brand development and web’s marketing opportunities. How to Promote and Market Your Book by Madi Preda is relevant to authors and marketers, very well thought guide that reflects changes and trends in online marketing practice, lists with many and useful contacts.