Teaching Real World Entrepreneurship Curriculum Guide

Genre: Non Fiction

For Fans Of

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Book Summary

*****ALL COMMON CORE ALIGNED*****Eva Foxwell’s twenty years of business excellence has helped her create this curriculum guide that named her a Delaware Superstar Education Winner and a Teen Ink Magazine Educator of the Year.

334 pages of ready-to-use lesson plans, warm-ups, worksheets, group activities, role-plays, assignments, rubrics, and assessments at your fingertips.

This curriculum guide is also included in a MEGA bundle for all 4 Career Ready Education Curriculum guides:



Unit A Overview

Assignment A: Entrepreneur Short Essay
Assignment A Rubric: Summative Assessment

LESSON 1: Definition of an Entrepreneur

LESSON 2: 12 Characteristics of an Entrepreneur

LESSON 3: 12 Characteristics of an Entrepreneur Silly Word Exercise

LESSON 4: 12 Characteristics of an Entrepreneur Team Game

LESSON 5: Rewards and Challenges of Being an Entrepreneur

How to Create Tables in Microsoft Word

LESSON 6: Writing Your Entrepreneurship Essay


Unit B Overview

Assignment B: Business Plan
Assignment B Rubric: Summative Assessment

LESSON 7: Business Plan Overview

Business Plan Template

LESSON 8: Business Plan Executive Summary

Assignment B.8: Business Plan Executive Summary
Assignment B.8 Rubric: Summative Assessment

LESSON 9: Business Plan Product or Service Description

LESSON 10: Business Plan Mission Statement

Assignment B.10: Business Plan Mission Statement
Assignment B.10 Rubric: Summative Assessment

LESSON 11: Business Plan Industry Analysis

LESSON 12: Business Plan Marketing Strategy

LESSON 13: Business Plan Organizational Chart

Assignment B.13: Business Plan Organizational Chart
Assignment B.13 Rubric: Summative Assessment

LESSON 14: Business Plan Employee Salaries

Business Plan Employee Salary Chart

LESSON 15: Business Plan Location Research

LESSON 16: Business Plan Floor Plan

Assignment B.16: Business Plan Floor Plan
Assignment B.16 Rubric: Summative Assessment

LESSON 17: Business Plan Budget

Assignment B.17: Business Plan Budget
Assignment B.17 Rubric: Summative Assessment

LESSON 18: Business Plan Conclusion


Unit C Overview

Assignment C: Marketing Portfolio

Assignment C Rubric: Summative Assessment

LESSON 19: All About Marketing

The 4 P’s and 3 C’s of Marketing

LESSON 20: Business Card

Assignment C.20: Business Card
Assignment C.20 Rubric: Summative Assessment

LESSON 21: Business Grand Opening Sign

Assignment C.21: Business Grand Opening Sign
Assignment C.21 Rubric: Summative Assessment

LESSON 22: Business Flyer

Assignment C.22: Business Flyer
Assignment C.22 Rubric: Summative Assessment

LESSON 23: Online Sidebar Ad

Assignment C.23: Online Sidebar Ad
Assignment C.23 Rubric: Summative Assessment

LESSON 24: Completing Your Marketing Portfolio


Unit D Overview

Assignment D: Business Networking Event
Assignment D Rubric: Summative Assessment

LESSON 25: Event Planning, Organizing, and Hosting

Major Task Checklist

LESSON 26: Project Management and Delegation

Event Teams and Managers Lists
Individual Commitments
Team Contracts

LESSON 27: Business Networking Event Brochure

LESSON 28: Business Networking Event Invitation

LESSON 29: Business Networking Event Promotional Give-a-ways

Assignment D.29: Promotional Give-a-ways
Assignment D.29 Rubric: Summative Assessment

LESSON 30: Business Networking Event PowerPoint Presentation

LESSON 31: Business Networking Event Set-up & Execution

Team Checklist
Individual Checklist
Food Checklist
Event Day Checklist

LESSON 32: Business Networking Event Reflection

LESSON 33: Final Course Entrepreneur Reflection


Teaching Entrepreneurship is Eva Marie Foxwell’s second book. Her first book, Managing the Classroom, focuses on bringing curriculum to life in the classroom with live role-play and scenarios. Giving students career-ready education in a student-centered classroom prepares them to serve as strong leaders as they learn the fundamentals of becoming an entrepreneur.

Teaching Entrepreneurship is a curriculum guide for new and experienced instructors who want a structured yet flexible outline for teaching in Business and Technology. Eva Marie Foxwell’s lessons are designed with a focus on giving teachers dynamic and interactive lessons, guided learning ideas, detailed assignments, formative and summative assessments, and a wealth of classroom material.

For students, this curriculum guide is designed to provide space to think, reflect, create, and collaborate toward formal projects that engage real-world business expectations.

The course begins with an exploration of what it means to be an entrepreneur: what an entrepreneur does, what he/she acts like, values, and achieves. The first several lessons will give students an overview of what it means to start, run, and own a business—the risks, rewards, needs, and expectations.

Lessons include interactive games and activities in class. As you work to establish good working relationships and group dynamics, it is important to get students working together early. You are encouraged to form a business as the premise of your class. You, or you and the students together, can choose what kind of “enterprise” you want to imagine for yourselves. Instead of their teacher, you will be their manager, CEO, or President. Students can rotate Assistant Manager or Vice President positions, to practice taking on extra responsibility, management risks, and authority. Lots of teamwork is always encouraged throughout the course, with clear roles and expectations. Be creative with this business structure.

Connect. Translate. Inspire.


The Business Networking Event at BSS has become a must attend for me. I am so impressed with the work of the 7th grade students in the development of their business plans and the level of detail involved. Each year I have parents share that they wish they had a course like this in High School or College. As impressive as the business knowledge is the development of the student’s soft skills and how professionally they interact with adults during the event. Mrs. Foxwell is an extraordinary teacher and the Business Networking Event is a great demonstration of the student’s achievements…Hugh Broomall, Deputy Superintendent of Red Clay Consolidated Schools
I was amazed with the work and knowledge the 7th graders had about starting their own business. They completed an entire business from the ground up. I believe some of the things my son learned, I did not learn until I was in college as a business major. I was thoroughly impressed with the leadership from Mrs. Foxwell. My son created the business of his dreams!"…Katie Moran-Alvarez __________________________________________________________________________________________
Wow! I was truly in awe seeing our kids interacting with such confidence and enthusiasm. This Technology class has been differently a wonderful building block for our future leaders. Mrs. Foxwell you certainly have a brilliant way of teaching. Thank you!...Proud Parent of BSS __________________________________________________________________________________________
All the kids did a great job at presenting their businesses and they really enjoyed the learning experience, which will follow them the rest of their lives…Wendy Jones

I thought the event really showed the students how much work, planning and detail goes into creating a business. It was good for my daughter to recognize this reality going forward, as it will help her determine whether she should work for someone else or start a business of her own. Thanks for your hard work in organizing such a project for the students. The event went well beyond typical classroom learning, and is the kind of teaching methodology that we need to have more of in our public schools…Alok Shekhar
I see such progress in children being prepared to promote their business. Each child had a poster, a place to speak and business cards. The business “give-a-ways” were so well done. I felt that it was at a real business convention/exposition. Well done! The children demonstrated they had learned some very valuable life skills for their future. Thank you…Barbara Keir __________________________________________________________________________________________
The students were courteous, professional and knowledgeable. Their business plans showed tremendous forethought. I look forward to walking in to one of their businesses 15 years from now!...Sam Golder / Director of Secondary School for Red Clay Consolidated Schools

I was so proud to see the hard work she and the other kids put into it. I am happy to see Julia learning skills that will benefit her, not just in class, but also for the rest of her life. I wanted to commend you again on such an amazing curriculum. I have several friends who are teachers and I have the utmost respect for what you do, and I don’t think you all hear enough what an important job you do and how grateful we as parents are for it. I just wanted to get in touch with you again to let you know how impressed I am with the work you are doing…..Christine Snyder

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About the Author

Eva Marie Foxwell is a middle school Business Technology teacher at Brandywine Springs School in Wilmington, Delaware where she has over 25 years of business experience and 10 years within the classroom. Her previous teaching experience includes K-8 education. Eva received her B.S. in Elementary Education from Bloomsburg University in Pennsylvania. Before becoming a teacher, she held a career in banking for 14 years, in addition to serving as Operations Manager for an insurance company in Delaware and raising three daughters. While working as a substitute teacher at her daughters’ school, Eva was invited to teach and develop the curriculum for the Business Technology program. She brings her real-world experience in management, operations, and marketing into the classroom, where she helps students develop business knowledge and entrepreneurial skills. She is now turning her passion for teaching toward creating useful curriculum guides for fellow teachers by writing 4 curriculum guides: Managing the Classroom, Teaching Business Soft Skills, Teaching Entrepreneurship, and Teaching Career Exploration. Eva’s awards include Teen Ink’s 2015 Educator of the Year and the Delaware State Chamber of Commerce 2015 Superstar in Education Award.

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